459. I Hate to be the Bearer
Discussing a tragic or unfortunate medical diagnosis can weigh heavily on everyone involved. Essentially, giving bad news can be challenging no matter the circumstance. The most compassionate techniques for discussing bad news with clients in the veterinary setting can vary depending on the situation; however, general overarching strategies in communication can help build a sense of trust and empathy between you and your client. This session will discuss strategies for delivering bad news in an effective, empathetic way to deepen the relationship with your patients families.
Sponsored By:
Courtney Campbell
DVM, DACVS-SA
Dr. Courtney Campbell - Veterinary Media Correspondent | Santa Barbara, Calif.
Dr. Courtney Campbell is a veterinary surgeon, media personality, and chief creative officer of Vet Candy. He graduated in 2005 from Tuskegee University School of Veterinary Medicine, after which he completed three internships and a residency training program. He became board certified in small animal surgery by the American College of Veterinary Surgery in 2019. Dr. Campbell has been recognized with the Lily Merit Award in veterinary school, the Best Clinical Presentation at the Veterinary Orthopedic Society Meeting, and most recently an Excellence in Journalism award at the Global Pet Expo. In addition to serving as an adjunct professor at the University of Hartford and being a featured lecturer for Merck Animal Health, Dr. Campbell is also a frequent guest expert on programs such as The Doctors, Home and Family, The Real, Live with Kelly, and Rachel Ray. He is a co-host of Pet Talk, a national talk show on Nat Geo Wild; host of a pet parent education series on YouTube; and host of The Dr. Courtney Show podcast on Pet Life Radio.